Using Machine Learning to Make In-Game Predictions

As the lead creative strategist, I led the brand strategy and helped shape the narrative for this award-winning partnership with the NCAA. The campaign was the first of its kind, using artificial intelligence and machine learning to enhance NCAA data and make in-game predictions.

Google Cloud + NCAA Partnership Documentary

NCAA x Google Cloud

All Designing An Inclusive Marketing Organization for LinkedIn Digitizing The New York Time's Archive Building the Google Cloud Brand Using Machine Learning to Make In-Game Predictions Designing The Times' Mobile and Web Experience Reimagining Kate Spade's Customer Experience Apple celebrating its design heritage in 'Designed by Apple in California' campaign A new design language for Stearns + Foster A new subscription model for Scribd IKEA: The Kitchen of the Future Making Cadillac a 21st Century Brand Launching the Union Pearson Express Call Me By My Name for Riposte Magazine Viewpoint Magazine Riposte Magazine Protein Journal

Designing An Inclusive Marketing Organization for LinkedIn Digitizing The New York Time's Archive Building the Google Cloud Brand Using Machine Learning to Make In-Game Predictions Designing The Times' Mobile and Web Experience Reimagining Kate Spade's Customer Experience Apple celebrating its design heritage in 'Designed by Apple in California' campaign A new design language for Stearns + Foster A new subscription model for Scribd IKEA: The Kitchen of the Future Making Cadillac a 21st Century Brand Launching the Union Pearson Express Call Me By My Name for Riposte Magazine Viewpoint Magazine Riposte Magazine Protein Journal